Music Videos for the Aspiring Artist- How to Get Noticed Above the Rest


Making-Music-Videos-in-TorontoAre you interested in making music videos in Toronto? If so, an exciting and challenging adventure awaits you! It’s no secret that there’s a great deal of work involved in this. You need to make a commitment from the start. However, in the music industry, dedication and due diligence goes a long way.

Many aspiring artists have the distinction of being discovered because of their music. With the huge and ever-growing popularity of sites such as YouTube (and MySpace before that), getting noticed is much easier than it was in the past.

As you’re probably already aware, there are many types of music videos. Your goal, as an aspiring artist, is to be yourself. That is to say, be original and never trendy. Trends come and go extremely fast. In many cases, they’re here today and gone tomorrow. That’s definitely something you want to avoid.

A wide variety of musicians and singers started promoting their talent by way of video. Some of these videos took time and effort to create, while others were just impromptu performances at local event and concerts or even in the artist’s own home. Some of these artists include:

  • Adele
  • Cody Simpson
  • Justin Bieber
  • Carley Rae Jepsen
  • Nicki Minaj
  • Arnel Pineda (The Zoo and Journey)
  • Grayson Chance

All of these individuals have gone on to get record deals and tour extensively all over the world. As you can see, the making of music videos should never be taken lightly. Just one video, viewed by the right person, might be the start of your professional career.

There are several reasons your video will help you get noticed. Not only that, there’s an excellent chance that you’ll be taken more seriously. Here are a few reasons to consider.

Your Commitment Level

If you create and post a single video, expecting to get a recording contract, chances are you’re going to be disappointed. However, if you share numerous videos, showcasing your best work, this indicates that you take your music seriously and don’t view it as a hobby.

Your Social Media Engagement

Social media engagement is your friend. Before its existence, it was very difficult and expensive to get your work in front of head honchos in the industry. Now, all you need is a few people to initially love your video.

When those people share your video with others who share your video, your performance can very well go viral in a matter of days or even hours.

In the case of Arnel Pineda, mentioned above, the talented musician went from singing in his own band to being the lead singer for Journey. The Filipino singer/songwriter was offered the gig after one of Journey’s band members saw his videos.

Justin Bieber became an almost overnight sensation in 2008, when a talent scout happened to stumble across Justin’s videos. He was a regular kid one day and a superstar the next. If all of his newfound fans hadn’t taken the time to initially share his videos, there’s a good chance that the talent scout would have completely overlooked him.

You might recognize the name Jayme Dee, because of her hit song “Rules” from the hit movie “The Hunger Games.” The singer has been uploading videos, which feature cover songs along with some original renditions, since 2008. She wouldn’t be privy to her current notoriety, if she hadn’t taken the chance sharing her talent, all those years ago.

Your Audience 

When you’re making music videos in Toronto, it helps you find your audience. Once you have the loyalty and support of new fans, it makes it easier to get a recording contract. Recording companies don’t want to sign musicians who don’t have a fan base. With so many talented singers to choose from, they just don’t want to take on the added risk.

Your Originality

It is so important to the original, no matter what you do in life. Never be afraid to be yourself! Your originality might be the very thing you need to succeed as a musician. Don’t take the easy way out, copying the style’s of performers who went before you. Fans want to hear great music and watch  innovative performances. Why not give them what they’re waiting for?

Your Ability to Perform

A music video showcases your ability to perform in front of an audience. Not only does it allow people to hear you sing, it shows them your personality and ability to entertain. You can have the most beautiful voice in the world, but if you can’t interact with the public success typically a difficult journey.

These are just a few things to keep in mind, in regard to standing out in a sea of countless musicians. Music videos put your talent in front of thousands and possibly millions of people all around the world.

Unless you’re as lucky as Justin Bieber, you probably won’t be an overnight sensation. But, don’t let that deter you in the least. If you believe in yourself and your talents, making music videos in Toronto is an excellent way to jump-start your career.

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